Information Super Highway, my ass…
August 28th, 2008I’ve been told that the interweb is an excellent place from which information can be harvested and put to good use.
I’ve also been told that John Laws once released an album of his poems, read aloud, with a romantic string arrangement backing.
However, one of these things is a heinous lie and oh, it’s not the one you dearly want it to be.
Backstory: The taxman paid me a sexy and surprising visit this year that consisted of enough money for me to consider some reckless travel. So I’m going to make amends, by going back to the scene of my worst ever travel experience and trying to erase it with a positive one.
I’m going to New York!
I’m even going to stay in the same borough where I stayed last time, which may be tempting fate a little. But instead of Sheep’s Head Bay, Brooklyn - home to old, bitter men, unfriendly pets and post-apocalyptic street desolation, I’ll be trading it in for the over-hyped hipster capital of the world - Williamsburg.
But while I’m there, kicking back in my illegally-zoned hostel*, I’m going to need some info to make the most of it - where to buy my high-waisted jeans, where to go and rag on bands that over-enthusiastic people like and, most importantly, where to eat.
So, I logged myself onto freewilliamsburg.com - to take full-advantage of their detailed restaurant and bar guide. And while there, ran smack bang into one of the reasons why letting a whole lot of people contribute to a pool of knowledge isn’t necessarily a good thing.
I found a listing for a vegetarian-looking cafe that appears to be really close to where I’m staying. I figured this could work well, as I’ll need somewhere nice and close by that I can go to on my own for cups of tea and postcard-writing time. It had 8 awesome reviews from regulars, praising both the food and the friendly waitstaff.
Unfortunately it also had 8 terrible reviews, complaining about the bland food and the rude, haughty service.
So, which was it?
A lot of the places listed had a similar problems. When one guy would praise the great coffee and free wi-fi of one place, someone else would moan about the shitty brown water posing as espresso and the borderline-psychotic owner.
I learned exactly one thing in my hours of browsing - the people of Williamsburg, Brooklyn appear to have a whole bunch of opinions, none of them particularly helpful.
I have this same problem with a lot of other review-based sites. If you get enough people commenting, it becomes difficult to get a real sense of anything. It’s like mixing colours together and getting brown.
I mean, people are different. They like different things. They rarely agree on what is best. This makes for interesting times. But it also leads me to the conclusion of - “Well, I guess I’ll just have to go there and see for myself”.
Which renders the point of review sites completely null and void.
There has to be a better way to do it. Maybe more reviewers should have to give detailed information about themselves - going by the theory that if they like some of the things I already like, then maybe we’ll like similar sorts of other things. This is why I sometimes, guiltily, find those ‘people who bought this also bought’ functions on some website, terribly useful. There’s a part of me that finds it deeply offensive that a website would assume that just because I bought an album by The Knife, that I would be exactly like everyone else who bought it and also like Ladytron.
Then again, I do like Ladytron - so there’s that.
So, maybe it would be more helpful for me to know that Samantha, 24 - who likes somewhat-dated electroclash, picnics and men with beards that are naturally a different colour to their hair - thinks that La Vista Italian restaurant makes sweet gnocchi. And that Bruno, 47 - who likes murdering kittens, Sting and the Police and not sharing dishes when you go out for Chinese - he thinks that everything they make is awful and should be avoided at all costs.
In the meantime, I will venture forth, into the abyss… sans recommendation.
*Possibly more on this another time. But pray for me, because I don’t want the fire department to shut down my totally sweet accommodation until after I leave.